Privacy Policy

Effective Date: 1st August 2025

NAO LLC ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit and use our platform — NAÓ — a peer-to-peer online marketplace operated in the United Arab Emirates ("UAE").

By accessing or using our platform, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Information We Collect

We may collect the following types of personal and non-personal information:

a. Personal Information

When you register for an account, list items, make a purchase, or contact us, we may collect:

• Full name
• Email address
• Mobile number
• Collection address
• Delivery address
• Emirates ID (in some verified-user cases)
• Payment details (via third-party payment providers)
• Bank details (for transfer of sale proceeds)
• Profile photo (optional)

b. Automatically Collected Data

We may collect certain information automatically, including:

• IP address
• Browser type and version
• Device type and operating system
• Access times and referring URLs
• Usage and activity data on the platform

2. How We Use Your Information

We use the collected information for the following purposes:

• To provide and maintain the marketplace services
• To facilitate transactions between users
• To verify your identity when necessary
• To communicate with you regarding your account or transactions
• To personalize your experience on the platform
• To enforce our Terms and Conditions and prevent fraud
• To comply with legal obligations in the UAE

3. Sharing Your Information

We do not sell or rent your personal information to third parties. We may share your data with:

• Other users for the purpose of completing transactions
• Third-party service providers (e.g., payment processors, delivery services)
• Government or regulatory authorities when required by law or regulation
• Legal representatives to protect our rights or investigate fraud or violations

All third-party partners are required to maintain confidentiality and adhere to UAE data protection laws.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience and collect data for analytics. You can modify your browser settings to manage cookie preferences.

5. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. After that, your data will be securely deleted or anonymized.

6. Data Security

We implement reasonable technical and organizational measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction.

7. Your Rights

Under UAE data protection laws, you may have the right to:

• Access the personal data we hold about you
• Correct inaccurate or incomplete data
• Request deletion of your data (subject to legal and operational requirements)
• Object to certain types of data processing
• Withdraw your consent at any time

To exercise these rights, please contact us at Help@Nao.fashion

8. Children’s Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal data from children. If we discover that a minor has provided us with personal data, we will delete it promptly.

9. International Data Transfers

NAO LLC is based in the UAE and complies with local data protection regulations. Your data will not be transferred outside the UAE without ensuring appropriate safeguards are in place.

10. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by updating the "Effective Date" and/or through email or in-app notifications.

11. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact: 

NAO Privacy Officer
Email: Help@nao.fashion